Team Bluetent, Author at bluetent

[Webinar Recording] Grow Your Inventory and Attract Ideal Owners

Earlier this month, Sean Kelly, Senior Strategic Account Manager, Brynn Flaherty, Director of Digital Marketing, and Julia Whipple, Director of Marketing, presented an acquisition strategy webinar designed for vacation rental managers. The goal of the webinar was to identify strategies to…

Team BluetentSeptember 20, 2016

Strategy

[Press Release] Bluetent Launches Rezfusion Cloud

A New Tier of Rezfusion, the leading eCommerce Platform for Vacation Rental Managers, designed for startups and small vacation rental professionals. Carbondale, CO (September 19, 2016) - Bluetent, a premier digital agency for the hospitality and tourism industry, recently…

Team BluetentSeptember 19, 2016

Strategy

5 Minute Social – How To Address A Tragedy On Social Media

When tragedy strikes, it's hard for marketers to know the most appropriate way to address the situation. Should you make a public statement or remain respectfully silent? Social media is about community. And in times of tragedy or national distress,…

Team BluetentSeptember 6, 2016

Digital Advertising

[Infographic] 5 Tips to Turn On Your Off Season!

Turn On Your Off Season! As fall rolls around and the busy summer is behind you, there is no doubt you are exhausted, and the idea of promoting offseason might seem overwhelming. The good news is you may be able…

Team BluetentAugust 31, 2016

Strategy

Client Spotlight: Inspiring Travelers through Motion

As marketers, we are always collaborating with clients to tell their story in a way that emotionally connects with users and ultimately turns one-time travelers into loyal guests. For many of us, helping clients communicate their authentic brand is an…

Team BluetentAugust 31, 2016

Strategy

[Infographic] Why Do Users Bounce?

Ever wonder what makes users bounce from your website? We have provided 7 tips to better bookings and an improved digital strategy! 1. Improve Performance & Page Speed 2. Create Inspiring Content 3. Provide a Search that Always has…

Team BluetentAugust 29, 2016

Strategy

A New Role but A Trusted Name | Words from Maria Beam, Our Digital Art Director

Bluetent has always held our software/product to the highest standards of functional excellence. As the new Digital Art Director, I look forward to extending those quality standards beyond how well our software works, to how it 'feels', the User Experience.…

Team BluetentJuly 28, 2016

Strategy

[Webinar Recording] Why Facebook?

On Wednesday, Regan Hann, our social expert, presented a guide to Facebook and how to effectively use the channel to motivate travelers and guests. Facebook is a powerful advertising and communication platform for businesses, capable of not only engaging…

Team BluetentJuly 28, 2016

Strategy

5 Minute Social – Why Content Is More Important Than Ever On Facebook

It seems like Facebook changes their algorithm more often than we change our sheets. Every time a new update is announced, it sends marketers into a panic and triggers a deluge of articles about how the end of Facebook as…

Team BluetentJuly 1, 2016

SEO | Inbound Marketing Strategy

White Paper: The Case for Great Travel Content

There is a trend most of us in the vacation rental industry are intimately familiar with - which is the fact that OTAs and listing sites (HomeAway, VRBO, AirBnB, TripAdvisor, etc.) have an increasingly stronger presence in organic and paid…

Team BluetentJune 14, 2016