Team Bluetent, Author at bluetent

Strategy

Team Shout-out for January: Laura Turpack!

Laura Turpack coming to you from Telluride, Colorado! Here is a quick dive into her life when she’s not leading projects and tapping away for her clients. BTM: What's the last website you visited? opensnow.com/state/CO, weather.com BTM: Where did you…

Team BluetentJanuary 6, 2014

SEO | Inbound Marketing

Google Link Penalties: The Steps Towards Recovery

Businesses everywhere are getting hammered by the sanctions that Google is handing out regarding bad inbound links. These links come in all shapes and sizes and are the bane of business owners everywhere for several months following the Penguin 2.1 update. Businesses…

Team BluetentDecember 27, 2013

5 Minute Social – Twitter Remarketing, Facebook Buttons, Instagram Apps and Social Catastrophes

Twitter Tailored Audiences This edition’s top news comes from Twitter. In the attempt to make advertising on the social platform more relevant (and thus more effective), Twitter introduced something they named “Tailored Audiences.” - We call it “Twitter Remarketing,” because…

Team BluetentDecember 20, 2013

Strategy

Pimp My Rubicon

Awhile back, one of our long time clients, Mark Westman from Telluride.com, came to me with an unusal request, "Pimp my Rubicon!" Well, maybe his exact words were more along the lines of, "I'd like to get my new jeep…

Team BluetentDecember 11, 2013

5 Minute Social – Pinterest Travel Boards, Google Help and a social charity app

Much is going on in social media these days. If this 5 minute social turns out to be a 10 minute social, please bear with me. I promise, the news is worth it: Pinterest Travel Board Pinterest rolled out an…

Team BluetentNovember 22, 2013

Strategy

Don’t be a Grinch! Tips for Holiday Campaign Planning

As the end of year quickly approaches, here are a few ideas to keep in mind as you plan for the holidays. Happy Planning! 1. Identify Your Goal - Once you have an understanding of your customers and audience, you should then…

Team BluetentNovember 21, 2013

Strategy

Team Shout-out for November: Sam Campise!

Our one and only Director of Sales - Sam Campise, let's us in on the details of his adventurous life outside of Blue Tent. BTM: What's the last website you visited? cnn.com (eating lunch) BTM: Where did you spend your…

Team BluetentNovember 19, 2013

Strategy

Client Spotlight for November: Aspen Square

Aspen Square Condominium Hotel, is heralded as one of the premier vacation rental destinations in Aspen Colorado. It’s high ratings can be attributed to great location, amazing customer service and of course, immaculate accommodations. The team at Aspen Square is…

Team BluetentNovember 14, 2013

5 Minute Social – Foursquare Ads, Twitter Lead Generation Cards and Facebook Surveys

Foursquare Ads This is good news for all business owners with actual brick and mortar locations. Foursquare Ads officially rolled out! The app, used by over 40 million people, helps users in decisions as where to eat, sleep or shop. Foursquare…

Team BluetentNovember 1, 2013

Strategy

Client Spotlight for October: The Gant Aspen

October’s Client Spotlight is The Gant Aspen, who decided last spring to fully revamp their online marketing efforts to increase ROI, conversion rates and customer loyalty by enhancing the website user experience and optimizing for both desktop and mobile devices. As…

Team BluetentOctober 25, 2013