Strategy

Two weeks ago, as an epic blizzard blew through Aspen, Ned Lucks, Chief Technology Officer, and I packed up the Blue Tent mobile and drove to Denver for The Assembly, a seminar that brings together leaders in Mountain Tourism from Colorado…

Micha is our Social Media Strategy Specialist! He can pinpoint new opportunities for clients in a playful and authentic way. Find out everything from his favorite way to unwind to a secret all clients need to know about him. BTM:…

"Innovation is born of a natural distrust of convention and a desire to create smarter, more intuitive experiences.” - Pete Smart, Author of ‘50 Problems in 50 Days’ The first websites, like books or magazines, began as a text based medium…

Laura Turpack coming to you from Telluride, Colorado! Here is a quick dive into her life when she’s not leading projects and tapping away for her clients. BTM: What's the last website you visited? opensnow.com/state/CO, weather.com BTM: Where did you…

Awhile back, one of our long time clients, Mark Westman from Telluride.com, came to me with an unusal request, "Pimp my Rubicon!"  Well, maybe his exact words were more along the lines of, "I'd like to get my new jeep…

As the end of year quickly approaches, here are a few ideas to keep in mind as you plan for the holidays.  Happy Planning!  1. Identify Your Goal - Once you have an understanding of your customers and audience, you should then…

Our one and only Director of Sales - Sam Campise, let's us in on the details of his adventurous life outside of Blue Tent. BTM: What's the last website you visited?  cnn.com (eating lunch) BTM: Where did you spend your…

Aspen Square Condominium Hotel, is heralded as one of the premier vacation rental destinations in Aspen Colorado. It’s high ratings can be attributed to great location, amazing customer service and of course, immaculate accommodations. The team at Aspen Square is…

October’s Client Spotlight is The Gant Aspen, who decided last spring to fully revamp their online marketing efforts to increase ROI, conversion rates and customer loyalty by enhancing the website user experience and optimizing for both desktop and mobile devices. As…